BBA Marketing Course Full Detail 2024

BBA. Marketing is a bachelor level course. The course duration is mainly 3-year and its syllabus is divide in 6-semester.It is the operation of developing strategies and planning for product or services, advertising, promotions, sales to reach desired customer segment. The course provide study of market research and analysis, product designs, pricing, promotion, selling and distribution and other similar marketing concepts. It provide the skill and knowledge related to Marketing. It mainly focused on the concepts and fields such as promotions, advertising, research, and sales. Candidates have various job opportunities after its successful completion . This bachelor level course provide by various college and university.

B.B.A. Marketing Employment Zone:

B.B.A. Marketing Job Scopes:

BACHELOR OF BUSINESS ADMINISTRATION IN MARKETING
- Duration
  
  3 Years
  
  Mode
  
  Year
- Type
  
  Degree
  
  Eligibility
  
  12th
- Get Fee Details

ADMISSION 2024

Apply Now

PHD ADMISSION

APPLY FOR THIS COURSE

DOWNLOAD SYLLABUS

GET FREE COUNSELING

BBA Marketing: Subjects of Study (Syllabus)

Paper Code	Subjects of Study
1	Principles of Management
2	Introduction
3	Planning
4	Organizing
5	Staffing
6	Motivating and Leading
7	Controlling
8	Business Economics
9	Introduction to Business Economics and Fundamental concepts
10	Consumer Behaviour and Demand Analysis
11	Theory of Production
12	Cost Analysis & Price Output Decisions
13	Marketing Management
14	Product
15	Pricing Decisions
16	Place
17	Promotion
18	Types of channels
19	promotion mix
20	product innovation and diffusion
21	pricing techniques
22	marketing logistics and supply chain management
23	Business Mathematics
24	Principle of Counting
25	Matrix Algebra
26	Point of inflexion absolute and local-maxima and minima
27	Integral Calculus & Differential Equations
28	Computer Fundamentals
29	Evolution of computer
30	Data
31	Instruction and Information
32	Input and Output Devices
33	Computer Memory
34	Operating System Concept
35	Concept of Data Communication and Networking
36	Financial Accounting
37	Meaning and Scope of Accounting
38	Accounting Principles and Standards
39	Journalizing Transactions
40	Capital and Revenue
41	Depreciation Provisions and Reserves
42	Company Final Accounts